| Term........................... |
Advertorial |
PGID#..........10810000 0100 |
| In the Context of........... |
|
Term Type....Root 1 |
| Also See In Context of... |
|
|
| Note............................... |
|
| Definition........................ |
Paid advertising or public relations created and designed (often by the staff of a magazine or other media in which it appears) to resemble editorial material. |
|
| Additional Info............... |
The publication reproducing the advertorial typically receives an insrtion fee or enters a barter arrangement and receives in-kind goods or services. The publication May also offer advertorial insertions as incentives to advertisers who purchase a certain amount of advertising. By law in some countries, an advertorial page must be marked advertisement. |
| Term In Use................. |
"The advertorial was on page 5 of the September issue." |
|
| Variations...................... |
|
| Plural............................ |
Advertorials |
|
Note: Synonyms, antonyms & related terms coming soon
|
|
|
