| Term........................... |
Public Relations |
PGID#..........17840000 0100 |
| In the Context of........... |
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Term Type....Root 1 |
| Also See In Context of... |
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| Note............................... |
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| Definition........................ |
Organized efforts to establish or maintain a media presence and public awareness of a client's products, services or ideas. License for such use would include gratis editorial insertions but would exclude paid advertising insertions. |
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| Additional Info............... |
Specialty public relations areas include crisis, reputation and issue management, investor relations, and word-of-mouth public relations. |
| Term In Use................. |
"The public relations campaign includes several news releases and photos, and a videotaped interview with the chairman." |
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| Variations...................... |
PR |
| Plural............................ |
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Note: Synonyms, antonyms & related terms coming soon
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| PLUS Usability Rank....... |
None |
| Preferred Term.............. |
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