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Mission Statement:

To simplify and facilitate the communication and management of image rights.

We are a group of people who want to make image licensing better.

We are experts from all areas of the business of pictures—ad agencies, application developers, artist representatives, design firms, illustrators, legal experts, photographers, publishers, researchers, stock agencies, all their trade organizations, and then some.

We contribute our time, our money, and our considerable expertise to the PLUS Coalition because we believe that this licensing system will lead to better working relationships, less wasted time, and greater value for all of us. And for those yet to come.

See more information:

Benefits for Licensors
Benefits for Licensees
Global Participation
Preservation of Digital Content.