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Term........................... Advertorial PGID#..........10810000 0100
In the Context of........... Term Type....Root 1
Also See In Context of...
Note...............................
Definition........................ Paid advertising or public relations created and designed (often by the staff of a magazine or other media in which it appears) to resemble editorial material.
Additional Info............... The publication reproducing the advertorial typically receives an insrtion fee or enters a barter arrangement and receives in-kind goods or services. The publication May also offer advertorial insertions as incentives to advertisers who purchase a certain amount of advertising. By law in some countries, an advertorial page must be marked advertisement.
Term In Use................. "The advertorial was on page 5 of the September issue."
Variations......................
Plural............................ Advertorials
Note: Synonyms, antonyms & related terms coming soon
PLUS Usability Rank....... Caution
Preferred Term.............. Advertisement

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