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Term........................... POP PGID#..........10340100 0100
In the Context of........... Term Type....Variation
Also See In Context of...
Note............................... Abbreviation for Point Of Purchase
Definition........................ Abbreviation for Point Of Purchase
Additional Info............... Sales, marketing, advertising, or other promotional piece placed at the location where a product or service is sold, often on a retail counter, near a cash register or front door.
Term In Use................. "The POP use he had in mind included printing the image on a counter card by the cash register."
Variations......................
Plural............................
Note: Synonyms, antonyms & related terms coming soon
PLUS Usability Rank....... Discouraged
Preferred Term.............. Point of Purchase

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